Our Story.

Veton. A new concept in the world of EV charging. And (exterior) design. A story about how it all started.

Our characters.

Our journey began in another life, where Jens Téblick and Brend Brentjens were both founders and colleagues of a company specialized in software development, web hosting and bringing life to creative and innovative ideas, where they had met and collaborated with Jan Van Bogaert, who had recently left Alcatel-Lucent as director of Technology Strategy. After a beautiful road of 5 years as CTO and Creative Director, Jens and Brend decided to part ways with the company, and pursue a new project in product development.

The idea.

Where to start, however? That’s where Luc Téblick came in. Luc founded Heatsail, a design company that designs beautiful outdoor heating and lighting products. It was he who sprouted the idea of creating beautiful charging points, following the current evolution of mobility in electric vehicles. A forward looking idea that found a home in the minds of Jens, Brend and Jan. The four of them bundled forces, combining experience and skills in both technology and design, and Veton was born.

Mission.

You could say that a bold concept deserves a bold mission statement. For that reason, it is only fitting to define ourselves as an organization that creates exclusive and elegant charging solutions, designed sustainably and forming a harmonious part of their surroundings. In doing so, we make electric driving not only practical, but also aesthetic and meaningful.

Vision.

The first chapter of our story is now behind us, and we write the next one with even greater ambition.

Yet the storyline remains the same. We do not see ourselves so much as an organization that charges electric vehicles, but rather as one that creates harmony between the electric vehicle and its environment.

Values.

Our values are the compass that guide our design, decisions, and collaborations. Aesthetics and sustainability are at the heart of everything we do: from the first sketch to the finished realization. We believe that design should not only be beautiful, but also meaningful.

Stability and reliability provide our customers with the assurance that they can count on us, while accessibility reminds us that innovation and elegance are only valuable when everyone can experience them. With a strong focus on authenticity and innovation, we continue building every day on solutions that align with our vision and contribute to a harmonious future.

Veton.

A question you might have been wondering about: where does the name Veton come from? While you might suspect it to have been adopted from Norwegian football player Veton Berisha, or expecting a story made up about some divine legend from Albanian folklore, where Veton, derived from « vetëtimë », means « lightning », it was not. However, we might add that that last part is certainly true. While perhaps inspired by lightning, we chose Veton to stand for one thing and one thing only: creating exclusive masterpieces in the forward looking world of electric vehicles and their source of energy.